Overview. Medaco has established a business network linking companies
and professionals in the Industrial World with the business world of Greece,
Cyprus, the Middle East, and Africa. Fundamental to the company philosophy
is an emphasis on a coherent and proactive approach to Regional marketing.
This, combined with a cultural understanding of the region and international
business practices, enables Medaco to offer a highly effective approach
to the market.
Regional Marketing Services. Through in depth knowledge of the
territory, Medaco is able to quickly define market requirements and potential,
enabling the formulation of strategic business plans tailored to specific
needs. Medaco's Principals are thus able to carry out cost-effective market
development, and then successfully enter the marketplace or defend existing
market penetration.
Regional Representation. Medaco, together with an established Regional
business network, is able to maintain responsibility for implementation
and achievement of strategic business development objectives. In many
cases it is appropriate that Medaco serve as the representative, agent
or distributor in countries across the Region, involving direct sales
and after-sales responsibilities. In certain other cases Medaco may collaborate
with agents or distributors for particular markets; we have significant
experience in identifying and selecting appropriate distributors and agents
in the region, The approach is flexible, but in all cases Medaco maintains
a highly proactive role and an ongoing commitment to the success of the
business.